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Prof. Tim Bruysten
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My missionProf. Tim Bruysten · Strategy & futures research

The discovery of the beauty of the future.

The clearer the picture of a shared future, the greater a company’s leverage.

Fig. 6 · Future
22.5° grid · stages 0 — 6
Fixed pointFig. 2 · Lever

What cannot be simulated wins.

A lever needs a fixed point to move the world.

At BRUYSTENPARTNERS, we see an organisation’s originality as that point.

bruystenpartners.com
Prof. Tim Bruysten, portrait
DossierSheet 03 · File

Tim Bruysten.

RoleStrategy & futures researchCompanyBRUYSTENPARTNERS GmbH & Co. KGModeThinking in scenarios

Managing partner of BRUYSTENPARTNERS GmbH & Co. KG, managing director of intelligence GmbH, professor teaching Global Strategy at ESSCA in Paris.

Enabling progress is a responsibility. Raising the future potential of organisations means aligning concrete to-dos with one big goal.

ProfileSheet 04 · Roles

One profile, four jobs.

The same question, four perspectives.

  • 01

    Consulting

    BRUYSTENPARTNERS GmbH & Co. KG · intelligence GmbH

  • 02

    Research

    richtwert GmbH · Future Study 2021 — 2023

  • 03

    Teaching

    Professor since 2011 · Teaching Global Strategy, ESSCA Paris

  • 04

    Stage

    Keynotes, masterclasses, panels · over 20 years

Prof. Tim Bruysten on stage
Fig. 4 · Portrait
ProgressFig. 0 — 6 · Seven stages

Progress has seven stages.

From the first movement, which comes from outside, to an organisation that trusts the future to change it. Those who know their stage know the next step.

  1. Stage 0 · Impulse

    Impulse

    Movement comes from outside.

  2. Stage 1 · Commitment

    Commitment

    I decide.

  3. Stage 2 · Leadership

    Leadership

    We act together.

  4. Stage 3 · Commons

    Commons

    Shared foundations for many.

  5. Stage 4 · Resonance

    Resonance

    We respond to one another.

  6. Stage 5 · Co-evolution

    Co-evolution

    Systems change one another.

  7. Stage 6 · Authorship of the future

    Authorship of the future

    We let the future change us.

Reading · stage 0 → 6
TopicsFig. 1 — 5 · Index

Five clusters that overlap in every project.

  • Fig. 1 Business Uniqueness · Basic trust · Future · Transformation
  • Fig. 2 People Leadership · People development · Strategic thinking · Ethics of the future
  • Fig. 3 Market Strategy & focus · Innovation · Acceleration · Competition
  • Fig. 4 Technology Artificial intelligence · Big data & BI · Smart everything · Disruption
  • Fig. 5 Interaction Gamification · Experience design · Customer journey · Funnels & moments
My argumentFig. D1 · The gap

Technology accelerates exponentially. Organisations linearly.

Since the 1990s, the gap between what is possible and what organisations put into practice has been widening. This gap is my subject – on stage and in my work with companies.

19902036

ExponentialTechnology · Markets · AI

The gapwidens every day – it is the argument for strategy.

LinearOrganisations · People · Culture

The gap is never closed by chance.

Three ways I work with BRUYSTENPARTNERS to close it.

  1. 01

    Sovereign strategy

    Scenario-based foresight that strengthens autonomy and shapes robust decisions.

  2. 02

    Culture in motion

    Leadership rituals and narratives that embed shared responsibility for change, transformation & innovation.

  3. 03

    Activating impact

    Immersive games, input talks and experiences that translate strategy into action.

Schematic · 1990 — 2036
VoicesSheet 08 · Quotes
Tim Bruysten is the father of our digital transformation and of the Digital Unit.
Dr. Philipp DehnCEO, DEHN SE
Our customers’ positive response to our new strategy for the future was ‘outstanding’.
Christoph KlenkCEO, Krones AG
A radically new and exciting approach to leading organisations through transformation.
Dr. Stephanie RumpffHead of Industry Business Development, PwC Deutschland
Prof. Tim Bruysten on stage
On stageupnxt · Amsterdam

The future is a practice.

Book a keynote Over 20 years on stage · Keynotes · Masterclasses · Panels
Fig. 1 · in use
PersonalSheet 10 · Marginal note

On my travels, by the sea, or cooking in my kitchen, with jazz vinyl on the turntables.

Married, one daughter. Between Paris and Düsseldorf.

  • Travel
  • The sea
  • The kitchen
  • Jazz on vinyl
  • Paris
  • Düsseldorf
  • Game theory
  • Serious games
Born 1979 · Düsseldorf